After the success of ‘Shaitaan’, actor-producer Ajay Devgn is now working on ‘Shaitaan 2’, and there is strong buzz in the industry that actress Kajol might also make a cameo appearance in the film. While the makers have not officially confirmed her role, industry insiders claim she is likely to be part of the cast.
‘Shaitaan 2’ will once again feature Ajay Devgn, R. Madhavan, and child artist Janaki Bodywala, who played key roles in the original film. However, this time the story will be completely new and unrelated to the first part. Some new actors will also be joining the cast to give the film a fresh touch.
Repeating Titles for Franchise Value
Although the story of ‘Shaitaan 2’ will not be connected to the original, the title is being retained. According to sources, Ajay Devgn has decided to use the brand value of the original hit film by keeping the same title. This is seen as a shortcut approach to attract the audience using a familiar name.
In recent years, many Bollywood filmmakers have taken the franchise route to draw audiences. Ajay Devgn himself is creating sequels and spin-offs from his past successful movies. Experts believe that this is now becoming a trend in Bollywood.
Recently, Karan Johar was also seen using a similar tactic. He marketed Akshay Kumar’s upcoming biopic on C. Shankaran Nair as ‘Kesari 2’, although it has no connection with the original ‘Kesari’ film released in 2019. This kind of marketing strategy is gaining popularity, even though it often confuses viewers about the content.
While the final announcement about Kajol’s appearance is still awaited, fans are excited at the thought of seeing her share screen space, even briefly, with Ajay Devgn again.
